Eiad Musallet, also known as Eddie Musallet, is a Kansas City-based entrepreneur and the founder of Express Stop. Since establishing the company in 2004, Musallet has expanded his business interests across convenience retail, gas stations, and the grocery sector while maintaining a strong focus on serving local communities.
Musallet was introduced to the convenience store business through his father, whose experience in the industry gave him early exposure to the realities of retail operations. He eventually took that foundation and began developing his own business in Kansas City.
Express Stop started in 2004 and has grown to approximately 20 gas station locations. Throughout that growth, Musallet has focused on the fundamentals of retail: clean stores, competitive prices, quick service, fresh products, and understanding what customers in individual neighborhoods want from their local stores.
Community needs have also influenced the company’s development. Musallet has worked to serve diverse neighborhoods, including Hispanic communities, by combining convenience retail with grocery offerings suited to local customers. His entrepreneurial interests have continued to expand as he moves further into the supermarket and grocery business.
Musallet describes hard work as one of the foundations of his approach to entrepreneurship. Rather than allowing changing economic conditions to stop progress, he focuses on setting specific goals and working toward achieving them. One experience he considers particularly representative of his career was taking an ordinary store and developing it into a stronger-performing business.
For Musallet, business success is closely connected to measurable results, continuous improvement, and the ability to create successful operations from opportunities others might overlook.
Today, Eiad Musallet continues to pursue growth across convenience retail, gas stations, grocery, and supermarkets while maintaining the community-focused approach that has helped shape Express Stop since its founding.